In this episode of the Product & Packaging Powerhouse, host Megan Young Gamble sits down with Dr. Ebru Karpuzoglu, an immunologist, molecular medicine expert, wellness coach, and founder of AveSeena and ChicScience Labs. Dr. Ebru explains the critical impact of stress and inflammation, especially “inflammaging” on skin health, and why acute inflammation is necessary while chronic or persistent low-level inflammation is harmful. She shares her journey combining science with intentional daily rituals and discusses her focus on creating multitasking skincare products that address inflammatory issues, especially for busy women. Dr. Ebru also highlights the importance of compliance, GMPs (Good Manufacturing Practices) and not following fleeting beauty trends, urging new brands to focus on targeted needs and sound partnerships. The episode covers myths in the beauty industry (like “clean” meaning chemical-free), TikTok trends to avoid, and how packaging matters but real results keep customers loyal. There’s also a fun sci-fi rapid-fire round at the end!

Affiliate & Other Links:

[Megan Young Gamble Links]

• [AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan
• [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager
• [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay
• Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTube
• Join our Email List [link] https://glc.ck.page/55128ae04b
• Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangamble
• Learn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.com
• Work with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-session
• Got a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicform

[Powerhouse Guest Dr Ebru’s LINKS]

• LinkedIn: https://www.linkedin.com/in/ebrukarpuzoglu/
• Company Website: www.aveseena.com
• Company Website: www.chicsciencelabs.com

Additional Resource

[Podcast] "MoCRA, Misconceptions and Regulatory Risk" - Ariana Farina, Regulatory Consultant @ Ariana Farina. Listen here

Episode Quotes:.

• Don’t follow the trends, find your niche, find a good partner, and be intentional.
• Clean doesn’t mean chemical-free. Everything is a chemical, even water
• Everything inside is mirroring outside
• You're an open system. Your skin is your outer layer, but it's designed to feel everything.
• If you don’t have inflammation, you will die. Inflammation keeps us alive.
• Chronic stress induces inflammation, and you see it right away on your face and in how your body feels.
• Inflammaging is that silent, low-level inflammation that slowly makes you look tired and age faster.
• Science doesn’t work against you, it works for you.
• Be ethical, be transparent. When you put your head on the pillow at night, you should know you did it right.