OKRs vs. Strategy: Are You Focusing on the Wrong Thing? (with Sebastien Prioris)

Product Agility

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In this week’s Product Agility Podcast, we explore the critical link between strategy and OKRs with Sebastien Prioris, a seasoned product leader and founder of Stratify. Seb shares why so many organisations struggle to make OKRs work—and how a clear, actionable strategy can change everything.

Key Takeaways:

OKRs Alone Aren’t Enough: Why they fail without a strong strategy behind them.
The Missing Link: How to connect your vision, objectives, and execution seamlessly.
Empowering Teams: Align OKRs with outcome-driven goals to foster success.
Strategic Debt: The hidden cost of ignoring foundational strategic work.

Practical Insights:

Crafting Strategy: Treat strategy as an optimisation problem for better results.
Breaking Silos: Use strategy to align teams and drive cross-functional collaboration.
Outcome-Focused Leadership: Embed strategic thinking at every level of your organisation.

Quotable Moments:

“OKRs aren’t dead, but they’re meaningless without the strategy to back them up.”
“A great strategy connects vision to execution and empowers teams to thrive.”

Links and Resources:

Explore Stratify: https://stratify.me/
Connect with Seb Prioris: https://www.linkedin.com/in/sebprioris/

💬 Ready to rethink your approach to OKRs and strategy? Tune in now and share your thoughts: Is your organization focused on the right thing?

Listen on Spotify, Apple Podcasts, or YouTube. Don’t miss this episode—it could transform how you think about strategy and OKRs!

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.
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