The media layoffs aren’t stopping – and that can make it even more difficult for public relations professionals to land earned media coverage for their companies and clients. My guest, Frank Strong of Sword and the Script Media, and I will discuss approaches PR pros can use to find opportunities and garner coverage in these challenging conditions.

This is the first episode of my new show, PR Explored, where I’ll talk with some of the best and brightest in the public relations industry to discuss questions on the minds of PR pros today, as well as industry trends.

Follow the host:

Website: www.michellegarrett.com

LinkedIn: https://www.linkedin.com/in/prstrategist/

YouTube: https://www.youtube.com/@PRisUs

X/Twitter: https://x.com/PRisUs

Threads: https://www.threads.com/@prwritergal

Michelle's book - B2B PR That Gets Results - is available now

Book a no-obligation call to talk about your needs here.

About the host: Michelle Garrett is a B2B PR consultant, media relations consultant, writer and author of B2B PR That Gets Results, an Amazon Best Seller. She helps companies create content, earn media coverage, and position themselves as thought leaders in their industry. Michelle’s articles have been featured by Entrepreneur, Content Marketing Institute, Muck Rack, and Ragan’s PR Daily, among others. She’s a frequent speaker and podcast guest on public relations and content. Michelle has been repeatedly ranked among the top ten most influential PR professionals.