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Sari-Sari Store: The National Lifeline
Manage episode 508626721 series 3269074
In this episode, we unpack the immense economic and cultural power of the sari-sari store, the humble neighborhood shop that accounts for 70% of all manufactured goods sales in the Philippines. We trace its origins from pre-colonial barangay trade through the Spanish-era tiendas to its modern digital evolution, exploring how this institution has survived and adapted through centuries of change. Why is it that 75% of these 1.3 million stores are owned by women? And how did the unique tingi (retail) and utang (credit) systems become embedded in the national culture?
160 episodes
Manage episode 508626721 series 3269074
In this episode, we unpack the immense economic and cultural power of the sari-sari store, the humble neighborhood shop that accounts for 70% of all manufactured goods sales in the Philippines. We trace its origins from pre-colonial barangay trade through the Spanish-era tiendas to its modern digital evolution, exploring how this institution has survived and adapted through centuries of change. Why is it that 75% of these 1.3 million stores are owned by women? And how did the unique tingi (retail) and utang (credit) systems become embedded in the national culture?
160 episodes
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