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Using Your Personal Brand to Book More Podcasts | Isaac Mashman
Manage episode 466124200 series 2794086
Podcast guesting has become a hyper-competitive space. With a large percentage of the active podcasts being interview-based shows releasing weekly episodes or more, standing out as a guest takes more work than ever before. Thankfully, there's something you can do to ensure you're remembered by listeners! In this episode, Isaac Mashman explains how you can dial in your personal brand to maximize your results from podcast guesting. Get ready to become the guest who stands out from the masses!
MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/318
Chapters
00:00 Introduction to Personal Branding in Podcasting
02:27 The Importance of Edification and Relationships
05:46 Optimizing Your Online Presence
07:09 Creating a Professional Media Kit
09:31 Leveraging Podcast Appearances for Growth
Takeaways
Your personal brand is a reflection of who you are.
Building relationships is crucial in the podcasting space.
Edification enhances your credibility as a guest.
A consistent online presence establishes authority.
Creating a media kit saves time and showcases professionalism.
Social media content displays your competence publicly.
An omnipresent personal brand simplifies audience engagement.
Track record in media appearances boosts your appeal.
Optimizing your marketing message is essential for success.
Leveraging podcast appearances can significantly grow your brand.
MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/318
PodMatch has officially launched a podcast network for independent interview-based podcasts! To apply to be part of the network, please visit https://PodMatch.com/network and press the "Join Network" button in the top center of the screen. While you're there, be sure to check out some of the incredible shows in the network!
Chapters
1. Introduction to Personal Branding in Podcasting (00:00:00)
2. The Importance of Edification and Relationships (00:02:48)
3. Optimizing Your Online Presence (00:06:07)
4. Creating a Professional Media Kit (00:07:30)
5. Leveraging Podcast Appearances for Growth (00:09:52)
338 episodes
Manage episode 466124200 series 2794086
Podcast guesting has become a hyper-competitive space. With a large percentage of the active podcasts being interview-based shows releasing weekly episodes or more, standing out as a guest takes more work than ever before. Thankfully, there's something you can do to ensure you're remembered by listeners! In this episode, Isaac Mashman explains how you can dial in your personal brand to maximize your results from podcast guesting. Get ready to become the guest who stands out from the masses!
MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/318
Chapters
00:00 Introduction to Personal Branding in Podcasting
02:27 The Importance of Edification and Relationships
05:46 Optimizing Your Online Presence
07:09 Creating a Professional Media Kit
09:31 Leveraging Podcast Appearances for Growth
Takeaways
Your personal brand is a reflection of who you are.
Building relationships is crucial in the podcasting space.
Edification enhances your credibility as a guest.
A consistent online presence establishes authority.
Creating a media kit saves time and showcases professionalism.
Social media content displays your competence publicly.
An omnipresent personal brand simplifies audience engagement.
Track record in media appearances boosts your appeal.
Optimizing your marketing message is essential for success.
Leveraging podcast appearances can significantly grow your brand.
MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/318
PodMatch has officially launched a podcast network for independent interview-based podcasts! To apply to be part of the network, please visit https://PodMatch.com/network and press the "Join Network" button in the top center of the screen. While you're there, be sure to check out some of the incredible shows in the network!
Chapters
1. Introduction to Personal Branding in Podcasting (00:00:00)
2. The Importance of Edification and Relationships (00:02:48)
3. Optimizing Your Online Presence (00:06:07)
4. Creating a Professional Media Kit (00:07:30)
5. Leveraging Podcast Appearances for Growth (00:09:52)
338 episodes
All episodes
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