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India’s First AI-Driven Advertisement The Making of Saarru’s “Slurrp” Campaign

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Manage episode 462491404 series 3348599
Content provided by pixelstudios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by pixelstudios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Join us as we dive into the creative journey behind India's first AI-driven advertisement—Saarru’s “Slurrp” campaign, crafted by Pixel Studios. Discover how we combined artificial intelligence with human creativity to bring the authentic flavors of South India to life. From concept to execution, learn how AI helped us storyboard, generate visuals, and even compose a catchy Tamil jingle. We’ll also discuss the challenges we faced and how blending AI with live-action footage created a visually stunning and culturally resonant ad. Tune in to explore the future of AI in advertising and how it’s shaping innovative storytelling!

  continue reading

77 episodes

Artwork
iconShare
 
Manage episode 462491404 series 3348599
Content provided by pixelstudios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by pixelstudios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Join us as we dive into the creative journey behind India's first AI-driven advertisement—Saarru’s “Slurrp” campaign, crafted by Pixel Studios. Discover how we combined artificial intelligence with human creativity to bring the authentic flavors of South India to life. From concept to execution, learn how AI helped us storyboard, generate visuals, and even compose a catchy Tamil jingle. We’ll also discuss the challenges we faced and how blending AI with live-action footage created a visually stunning and culturally resonant ad. Tune in to explore the future of AI in advertising and how it’s shaping innovative storytelling!

  continue reading

77 episodes

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