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09: Tired of The Social Media Hustle? 6 Strategies to Grow Your Pet Business Without It
Manage episode 462295431 series 3599635
Are you stuck in the cycle of posting, engaging, and trying to keep up with social media trends, but not seeing results? We feel ya!!
Here’s the reality: Less than 3% of your followers are even seeing your Instagram content, and those hours spent scrolling, liking, and posting might not be bringing you the clients you deserve.
In this episode, we dive into six powerful strategies to grow your pet business without relying on social media. We’re not saying you need to delete Instagram altogether – it's still useful as part of a balanced strategy. Instead, we're equipping you with more effective strategies that may work better in less time.
Here's what we explore:
- How to evaluate if social media is actually working for your pet business
- Building and leveraging strong referral networks that bring consistent clients
- Why email marketing still offers the highest ROI (think $35 for every $1 spent!)
- Smart ways to optimize your website and leverage local SEO
- The power of Google Business Listing and local directories
- How to keep existing clients coming back for more
Ready to free yourself from social media overwhelm and build a more sustainable marketing strategy? Tune in for practical, actionable alternatives that can help your pet business thrive.
Links mentioned:
Chapters
1. 09: Tired of The Social Media Hustle? 6 Strategies to Grow Your Pet Business Without It (00:00:00)
2. Why Instagram might not be working for your business (00:01:00)
3. The reality of Instagram reach (less than 3% of followers see content) (00:02:15)
4. How to evaluate if social media is working for your business (00:04:51)
5. Strategy #1: Building strong referral networks (00:06:45)
6. Strategy #2: Email marketing and nurturing (35x ROI potential) (00:09:23)
7. Strategy #3: Website SEO and content optimization (00:11:26)
8. Strategy #4: Leveraging local listings and Google Business Profile (00:14:46)
9. Strategy #5: Networking and attending local events (00:16:28)
10. Strategy #6: The power of client retention (80/20 rule) (00:17:27)
11. Special SEO course discount for podcast listeners (00:24:03)
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