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396: The 15 Most Powerful Cognitive Shortcuts in Persuasion
Manage episode 487392020 series 2831096
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On this episode, we’ll wrap up our discussion of the Puppet Masters Bible by Tom Walker. We’ll be discussing the 15 Most Powerful Cognitive Shortcuts in Persuasion. This section alone is worth grabbing the book. You can grab your copy at https://tomwalker.com/persuasion.
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