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Retention Is Broken and Here’s the Real Reason People Are Leaving

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Manage episode 501479054 series 3580894
Content provided by Mighty Networks and Pod People. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mighty Networks and Pod People or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get the People Magic Profit Course

Stuck at 200 members and can’t figure out why? In this episode of People Magic, Mighty Networks CEO Gina Bianchini reveals why churn happens—and the surprising fix. You’ll learn how to use transitions to drive long-term retention, re-engage “stuck” members, and build offers that naturally evolve as your community grows. Whether you're managing a thriving membership or just hitting your first plateau, this is your retention masterclass.

TIMESTAMPS
(00:00) Introduction
(00:15) Why retention is really about transitions
(01:00) Diagnosing the churn problem
(02:10) Mapping your members’ value journey
(03:15) Creating next-level offers
(05:00) How transitions boost both retention and growth
(06:30) What to offer members who feel stuck
(07:30) Refresh programs that re-engage members
(08:15) Why more content isn’t the answer
(08:45) The “elder game” and peer-led growth

Connect with Mighty
Resources
Website
Instagram
YouTube
LinkedIn
Twitter
Facebook
TikTok

  continue reading

76 episodes

Artwork
iconShare
 
Manage episode 501479054 series 3580894
Content provided by Mighty Networks and Pod People. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mighty Networks and Pod People or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get the People Magic Profit Course

Stuck at 200 members and can’t figure out why? In this episode of People Magic, Mighty Networks CEO Gina Bianchini reveals why churn happens—and the surprising fix. You’ll learn how to use transitions to drive long-term retention, re-engage “stuck” members, and build offers that naturally evolve as your community grows. Whether you're managing a thriving membership or just hitting your first plateau, this is your retention masterclass.

TIMESTAMPS
(00:00) Introduction
(00:15) Why retention is really about transitions
(01:00) Diagnosing the churn problem
(02:10) Mapping your members’ value journey
(03:15) Creating next-level offers
(05:00) How transitions boost both retention and growth
(06:30) What to offer members who feel stuck
(07:30) Refresh programs that re-engage members
(08:15) Why more content isn’t the answer
(08:45) The “elder game” and peer-led growth

Connect with Mighty
Resources
Website
Instagram
YouTube
LinkedIn
Twitter
Facebook
TikTok

  continue reading

76 episodes

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