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Pillow Cube Founder, Jay Davis: Brands Need to Scale FASTER with LESS! (This is How)
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“The next $100M brand will be built by 10 people and AI.” Jay Davis, the mind behind Pillow Cube and several lean ecommerce ventures, believes ecommerce’s future belongs to lean, creative teams powered by automation, content, and AI. In this episode, he breaks down why bloated brands are out, retail isn’t dead, and how fractional teams and content libraries are key to scaling faster with less. If you're building a brand in 2025, this is the playbook.
Meet Jay Davis
Jay Davis is the founder of many brands like Pillow Cube, Cold Case Ice Cream, StairSlide, and Creatably. With a background in both creative marketing and brand operations, he's building a new kind of ecommerce conglomerate—lean, profitable, and AI-ready.
Chapters
1. Pillow Cube Founder, Jay Davis: Brands Need to Scale FASTER with LESS! (This is How) (00:00:00)
2. Evolution of Modern Commerce (00:00:08)
3. Retail's Resilience and E-commerce's Future (00:08:39)
4. AI's Impact on Brand Marketing (00:09:45)
5. Running Lean: Revenue Per Employee (00:16:49)
6. The Shift to Fractional Teams (00:19:23)
7. Jay Davis's Entrepreneurial Journey (00:25:25)
8. Building Brand Conglomerates (00:27:18)
9. Solving Brand Growth Problems (00:28:33)
10. Creating Memorable Marketing Content (00:36:10)
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