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240. I Pulled Off a $338k Digital Product Launch in 4 Days. It Started With a Tiny Shift I Made 6 Years Ago.
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What if your next big launch didn’t feel like sprinting a marathon in heels? What if, instead, it felt calm, strategic, and (dare I say it?) kind of fun?
In this episode, I’m pulling back the curtain on how I orchestrated a $338,000 launch for the Ultimate Bundle® in just four days—without burning out or sacrificing my sanity. I’m breaking down exactly why this launch was so successful, what mindset shifts made the biggest difference, and how you can start building toward your own peaceful and powerful launch, too.
In this episode, you’ll hear…
- Why being “chill” about your launch might be the secret to your biggest revenue yet
- How detaching your self-worth from your income can unlock better results
- The 4 surprising ingredients that made this launch feel so… easy
- How one webinar (and a killer replay strategy) drove massive conversions
- What I stopped doing during launches that actually helped me sell more
- The strategic shift that took our webinar conversion rate from great to bonkers (think: 11%!)
Click here to find the full show notes and transcript for this episode.
RESOURCES:
- Sign up for my free weekly email Sam’s Sidebar
- Read From Sign-Up to Show-Up: Launch Success Tips on Substack
- Order my book, When I Start My Business, I’ll Be Happy: A Practical No-BS Guide to Successful Online Entrepreneurship
CONNECT:
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