Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Bath & Body Works Plans Amazon Launch | Fast Five Shorts
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Manage episode 521477151 series 2106196
Content provided by Omni Talk Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Omni Talk Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This segment from the Omni Talk Retail Fast Five podcast, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, examines Bath & Body Works' decision to launch on Amazon early next year. With $60-80M in unauthorized gray market sales already happening, the company will test a curated assortment to control its brand and capture revenue. Anne argues LLM search makes marketplace presence essential for discovery and conversion. Chris believes Bath & Body Works should wait, perfect their own site experience first, and avoid feeding Amazon's dominance. Who has the better long-term strategy? #bathandbodyworks #amazon #marketplace #graymarket #ecommerce #brandstrategy #retailstrategy #thirdpartysellers #beautyretail #amazonmarketplace
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continue reading
1669 episodes
MP3•Episode home
Manage episode 521477151 series 2106196
Content provided by Omni Talk Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Omni Talk Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This segment from the Omni Talk Retail Fast Five podcast, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, examines Bath & Body Works' decision to launch on Amazon early next year. With $60-80M in unauthorized gray market sales already happening, the company will test a curated assortment to control its brand and capture revenue. Anne argues LLM search makes marketplace presence essential for discovery and conversion. Chris believes Bath & Body Works should wait, perfect their own site experience first, and avoid feeding Amazon's dominance. Who has the better long-term strategy? #bathandbodyworks #amazon #marketplace #graymarket #ecommerce #brandstrategy #retailstrategy #thirdpartysellers #beautyretail #amazonmarketplace
…
continue reading
1669 episodes
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