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079: Dental Office Patient Referral Program Ideas
Manage episode 496990695 series 3551841
In episode 79 of No Silver Spoons, Sarah Beth Herman, CEO of Dentistry Support, discusses the need to rethink dental marketing strategies and referral programs. She critiques the outdated and ineffective promotional tactics prevalent in the dental industry, such as discounts and giveaways. Instead, Sarah advocates for creating exceptional patient experiences to naturally drive referrals and shares actionable strategies, including adopting spa-like comforts, forging community partnerships, and leveraging digital tools like SEO and referral pages. The episode also covers ROI calculations for marketing investments and emphasizes building a standout dental practice that fosters genuine patient connections and retention.
SOCIALS:
No Silver Spoons®: Instagram
Dentistry Support: Instagram | Facebook | Linkedin
The Dental Collaborative: Facebook
Sarah Beth Herman: LinkedIn | Personal Bio | Links
Free Training for Dental Offices
DISCLAIMER:
The content provided in this podcast, including by Sarah Beth Herman and any affiliated guests, is for informational purposes only and does not constitute professional advice, including but not limited to medical, legal, or business consulting services. Listeners engage with the content at their own risk and are responsible for any actions taken based on the information presented. No guarantees are made regarding the accuracy or completeness of the content. For any questions, clarifications, or crediting of sources, please contact us directly, and we will make necessary adjustments.
Chapters
1. 079: Dental Office Patient Referral Program Ideas (00:00:00)
2. Cheap Isn’t Clever – What Patients Actually Want (00:01:35)
3. Memberships That Mean Belonging, Not Just Savings (00:04:35)
4. Collaborate with Competitors? Yes. Here’s Why. (00:08:07)
5. ROI, Budgets & The 6-Step Action Plan (00:09:42)
6. “That’s Good” Moment: The New Standard of Referral-Worthy Dentistry (00:14:38)
82 episodes
Manage episode 496990695 series 3551841
In episode 79 of No Silver Spoons, Sarah Beth Herman, CEO of Dentistry Support, discusses the need to rethink dental marketing strategies and referral programs. She critiques the outdated and ineffective promotional tactics prevalent in the dental industry, such as discounts and giveaways. Instead, Sarah advocates for creating exceptional patient experiences to naturally drive referrals and shares actionable strategies, including adopting spa-like comforts, forging community partnerships, and leveraging digital tools like SEO and referral pages. The episode also covers ROI calculations for marketing investments and emphasizes building a standout dental practice that fosters genuine patient connections and retention.
SOCIALS:
No Silver Spoons®: Instagram
Dentistry Support: Instagram | Facebook | Linkedin
The Dental Collaborative: Facebook
Sarah Beth Herman: LinkedIn | Personal Bio | Links
Free Training for Dental Offices
DISCLAIMER:
The content provided in this podcast, including by Sarah Beth Herman and any affiliated guests, is for informational purposes only and does not constitute professional advice, including but not limited to medical, legal, or business consulting services. Listeners engage with the content at their own risk and are responsible for any actions taken based on the information presented. No guarantees are made regarding the accuracy or completeness of the content. For any questions, clarifications, or crediting of sources, please contact us directly, and we will make necessary adjustments.
Chapters
1. 079: Dental Office Patient Referral Program Ideas (00:00:00)
2. Cheap Isn’t Clever – What Patients Actually Want (00:01:35)
3. Memberships That Mean Belonging, Not Just Savings (00:04:35)
4. Collaborate with Competitors? Yes. Here’s Why. (00:08:07)
5. ROI, Budgets & The 6-Step Action Plan (00:09:42)
6. “That’s Good” Moment: The New Standard of Referral-Worthy Dentistry (00:14:38)
82 episodes
All episodes
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