About Chris Marshall: Chris Marshall is a lifelong programmer and entrepreneur with 32 years of technology experience who founded Verified Backups after repeatedly witnessing critical data loss in client businesses. With a US patent granted three and a half years ago, Chris developed a unique verification system that goes beyond traditional backup methods. His approach ensures that businesses can confidently recover their most critical databases—like accounting, payroll, and CRM systems—by actually testing and restoring backups daily.

Through Verified Backups, Chris helps companies protect themselves from potential disasters caused by ransomware, system failures, and human error, providing a secondary line of defense that gives business owners peace of mind about their data protection strategy.

In this episode, Ryan and Chris Marshall discuss:

• Why “assuming” your backups work is one of the most dangerous business strategies
• The patented process Verified Backups uses to confirm real data recovery
• Real-world stories of data loss caused by ransomware, system failure, and human error
• How verified, off-site backups can save a company from catastrophic financial and operational loss

Key Takeaways:

• The only way to know a backup works is to restore it, and yet most businesses never take this critical step until it’s too late.
• Relying on automated “backup successful” emails gives a false sense of security; true safety comes only from verified restorations that have been tested and proven.
• Data loss isn’t limited to natural disasters or hackers. It can happen through everyday mistakes—like an employee deleting files or a failed system update, which makes having a verified backup a business necessity, not a luxury.
• When your backups are tested, verified, and monitored daily, you gain more than just data protection; you gain peace of mind knowing your company can recover quickly from any disruption.

"Lots of people get in trouble every year because they thought nothing about how their heart was doing until it was a crisis, and once it's a crisis, you know, it could end up being too late." — Chris Marshall

Connect with Chris Marshall:

Website: https://verifiedbackups.com/

LinkedIn: https://www.linkedin.com/in/chris-marshall-verified-backups/

Schedule your free 1:1 Profit Breakthrough Session with Ryan here: https://go.oncehub.com/profit

Connect with Ryan Kimler:

Net Profit CFO Home Page: www.netprofitcfo.com

Email: [email protected]

Facebook: www.facebook.com/rkimler

LinkedIn: www.linkedin.com/in/ryankfinancialclarityllc/

LinkedIn NPC Company: https://www.linkedin.com/company/netprofitcfo/

LinkedIn FC Company: https://www.linkedin.com/company/financial-clarity-llc/

Show notes by Podcastologist Andy Santiago

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.