))
Unlocking the Power of Strategic Sponsorship in Music & Entertainment with Kevin Kay
Manage episode 497614270 series 3374080
In this episode, we dive into the world of strategic partnerships and sponsorships with The Entertainment Sponsorship Group — a powerhouse agency that helps music and entertainment professionals connect with brands on a global scale.
From proposal creation to program management, this episode unpacks the how and why behind securing game-changing corporate sponsorships in today’s competitive industry landscape. Learn how The Entertainment Sponsorship Group works with artists, events, and creatives to design innovative campaigns that engage audiences, build buzz, and drive results.
We explore:
✅ How to develop brand-aligned partnership strategies
✅ The art of proposal pitching & deal negotiation
✅ Creative ways to integrate music with marketing
✅ Real-life case studies and success stories
✅ What brands are really looking for in sponsorship deals
Whether you're an independent artist, event organiser, label, or creative entrepreneur, this conversation is filled with powerful insights that can elevate your approach to partnerships and monetisation.
💼 About The Entertainment Sponsorship Group:
A full-service music and entertainment consultancy, ESG teaches clients how to successfully connect with local, national, and global brands. Their mission is clear: deliver profitable results through creative strategy, industry expertise, and unparalleled performance.
🌐 Links Mentioned in This Episode:
- The Entertainment Sponsorship Group – www.entertainmentsponsorshipgroup.com
- K2 Artist Management – www.k2artistmgmt.com
🎯 ESG’s Services include:
- Strategic partnership development
- Program strategy & management
- Sponsorship proposal creation
- Music & entertainment marketing campaigns
- Event & project management
- Public relations and promotional consulting
📢 Don’t miss this if you're ready to unlock new revenue streams and brand connections through the power of strategic sponsorship.
👉 Subscribe, share, and leave a review.
🔗 Connect with us on socials: @MusicIndustryInsightsWorldwide
🌍 Hosted by: Saskhia Menendez
133 episodes
Share
