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029 - Google Ads changes that are useful?
Manage episode 361937753 series 2659164
Join podcast hosts Jack Warne, Lucy Taylor and Sophie Hancox for a shorter ep this week as they discuss Google making changes to how they rank pages, AI in the Supreme Court, big changes to Google Ads and favicons.
Get in touch with the team at Optix:
• Email: [email protected]
• Tweet: @optixpodcast / @optixsolutions
• LinkedIn: https://www.linkedin.com/company/optixsolutions
• Instagram: https://www.instagram.com/optixsolutions/
• Youtube: https://www.youtube.com/channel/UCBNjgrwxcLFztoxt0zRQlJg
Thank you to James Dawkins for editing the pod each week.
If you enjoy the More Than Digital Marketing podcast, please subscribe, rate, and leave a review.
Links to this week’s topics can be found below:
Google removes several search ranking algorithm updates from its ranking systems page
https://searchengineland.com/google-removes-several-search-ranking-algorithm-updates-from-its-ranking-systems-page-395885?mkt_tok=NzI3LVpRRS0wNDQAAAGLUXgcdZh25IWhaPfrkZSy89KatmdZieRPZhFzzPBNEje7LeNMUbGEuWpmdA8iWZYUskougJsJ7Qg3zGanxB6oRIaPPX-ebyucYS30mPW0uQbZ_A
Supreme Court rejects lawsuit seeking patents for AI-created inventions
https://www.techspot.com/news/98432-supreme-court-rejects-lawsuit-seeking-patents-ai-created.html
How the social traffic that gave life to BuzzFeed News ultimately led to its demise
https://digiday.com/media/how-the-social-traffic-that-gave-life-to-buzzfeed-news-ultimately-led-to-its-demise/
Google Keyword Planner Tool gains year-over-year, 3-month change and trends data
The platform is making more data available that you can use to make informed decisions about your search campaigns.
https://searchengineland.com/google-keyword-planner-tool-gains-year-over-year-3-month-change-and-trends-data-375916
You can now use Google Bard to help you code
You can use Bard to help you code up some Python scripts to automate some of your daily SEO or PPC tasks.
https://searchengineland.com/you-can-now-use-google-bard-to-help-you-code-395880
Facebook Ad Systems Error Causes Significant Overspend on Many Accounts
https://www.socialmediatoday.com/news/facebook-ad-systems-error-causes-significant-overspend-on-many-accounts/648373/
Bing search results gain site name and favicons
https://searchengineland.com/bing-search-results-gain-site-name-and-favicons-396010
94 episodes
Manage episode 361937753 series 2659164
Join podcast hosts Jack Warne, Lucy Taylor and Sophie Hancox for a shorter ep this week as they discuss Google making changes to how they rank pages, AI in the Supreme Court, big changes to Google Ads and favicons.
Get in touch with the team at Optix:
• Email: [email protected]
• Tweet: @optixpodcast / @optixsolutions
• LinkedIn: https://www.linkedin.com/company/optixsolutions
• Instagram: https://www.instagram.com/optixsolutions/
• Youtube: https://www.youtube.com/channel/UCBNjgrwxcLFztoxt0zRQlJg
Thank you to James Dawkins for editing the pod each week.
If you enjoy the More Than Digital Marketing podcast, please subscribe, rate, and leave a review.
Links to this week’s topics can be found below:
Google removes several search ranking algorithm updates from its ranking systems page
https://searchengineland.com/google-removes-several-search-ranking-algorithm-updates-from-its-ranking-systems-page-395885?mkt_tok=NzI3LVpRRS0wNDQAAAGLUXgcdZh25IWhaPfrkZSy89KatmdZieRPZhFzzPBNEje7LeNMUbGEuWpmdA8iWZYUskougJsJ7Qg3zGanxB6oRIaPPX-ebyucYS30mPW0uQbZ_A
Supreme Court rejects lawsuit seeking patents for AI-created inventions
https://www.techspot.com/news/98432-supreme-court-rejects-lawsuit-seeking-patents-ai-created.html
How the social traffic that gave life to BuzzFeed News ultimately led to its demise
https://digiday.com/media/how-the-social-traffic-that-gave-life-to-buzzfeed-news-ultimately-led-to-its-demise/
Google Keyword Planner Tool gains year-over-year, 3-month change and trends data
The platform is making more data available that you can use to make informed decisions about your search campaigns.
https://searchengineland.com/google-keyword-planner-tool-gains-year-over-year-3-month-change-and-trends-data-375916
You can now use Google Bard to help you code
You can use Bard to help you code up some Python scripts to automate some of your daily SEO or PPC tasks.
https://searchengineland.com/you-can-now-use-google-bard-to-help-you-code-395880
Facebook Ad Systems Error Causes Significant Overspend on Many Accounts
https://www.socialmediatoday.com/news/facebook-ad-systems-error-causes-significant-overspend-on-many-accounts/648373/
Bing search results gain site name and favicons
https://searchengineland.com/bing-search-results-gain-site-name-and-favicons-396010
94 episodes
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