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AI for Better Credit: Inside Equifax Canada’s “Optimal Path”

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Manage episode 515028193 series 2363800
Content provided by Bruce Sellery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bruce Sellery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Rebecca Oakes, VP of Analytics at Equifax Canada, introduces Optimal Path, an AI-driven tool that translates your credit data into realistic, step-by-step actions to raise your credit score. Think concrete guidance on utilization, payment consistency, and balances, plus estimated point gains over the next ~3 months. Rebecca explains how the model personalizes advice (not one-size-fits-all), where consumers will access it via banks/fintechs, and how AI can both improve coaching and combat fraud. Clear, actionable insights for Canadians looking to build stronger credit.

Find out more at equifax.ca and connect on X/Twitter and LinkedIn.

  continue reading

285 episodes

Artwork
iconShare
 
Manage episode 515028193 series 2363800
Content provided by Bruce Sellery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bruce Sellery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Rebecca Oakes, VP of Analytics at Equifax Canada, introduces Optimal Path, an AI-driven tool that translates your credit data into realistic, step-by-step actions to raise your credit score. Think concrete guidance on utilization, payment consistency, and balances, plus estimated point gains over the next ~3 months. Rebecca explains how the model personalizes advice (not one-size-fits-all), where consumers will access it via banks/fintechs, and how AI can both improve coaching and combat fraud. Clear, actionable insights for Canadians looking to build stronger credit.

Find out more at equifax.ca and connect on X/Twitter and LinkedIn.

  continue reading

285 episodes

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