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Small Audience Success: How Organizer Caroline Thor Filled 16 Membership Spots with a Simple 15-Minute Challenge Launch (and a Tiny Email List!) [Ep. 63]
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✨ There are ONLY 4 SPOTS LEFT for my 3 week Live Launch Bootcamp starting Monday, Sep 22! Let's create your chill launch strategy!!🚀🧘♀️ (use code LAUNCH for $50 off!!!)✨
Think you need thousands of followers and a massive list to grow a membership? Think again.
In this episode, I sit down with my client (and decluttering queen) Caroline Thor, who shares how she filled 16 new spots in her membership with just a tiny email list (under 800 subscribers!) and a bite-sized 15-minute challenge.
Caroline spills how she niched down to support moms of neurodivergent kids, why she ditched overstuffed PDFs for real accountability, and how a simple co-working hour turned her membership into a thriving community.
🔥 What You’ll Learn in This Episode:
- The “15-minute challenge” strategy that converted at 8%
- Why free trials can actually hurt your membership retention
- How to create a light, fun membership that people stick with
- Why a small but mighty podcast can drive big sales
👉 More of Caroline:
- Listen to my first sit-down with Caroline (Ep. 22)
- Listen to Caroline’s Podcast
- Join Caroline’s Membership
Ready to launch your own magic? ✨
🪄Join me for my 3 week launch bootcamp
xo, Masha
💞 Let's connect:
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