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Launching with a Challenge vs. Webinar, and my FB Pop-Up Group Popcorn Strategy (Part 4 of 7 of Launch & Chill: The Summer Series) [Ep. 58]
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Webinar or challenge?
In this episode, I’m sharing why I went with a 3-day challenge for my $60K launch (and why I’d do it again).
You’ll learn:
✨ The pros & cons of each launch style
✨ How to keep people engaged start to finish
✨ My FB pop-up group “popcorn strategy” that boosts connection & conversions
xo, Masha
💞 Let's connect:
📌 Re: Tech:
Since Facebook updated their API, and you can no longer stream into groups using third party apps like BeLive, I now host my Challenges on Zoom, and then upload the replay to the pop-up FB Group.
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