Whether a client is going to work with you in two days or two years, it's important to nurture them through your email list.

In today's episode with Lindsay Sims, we're discussing sales funnels and how to keep your potential future clients interested and engaged.

Lindsay is taking us through her upside-down approach to understanding a potential client's motivations and developing a sales funnel that's going to make them excited to work with you.

In today's episode we covered:

• What a sales funnel is

• Why funnels are so important in helping a business scale

• The right way to set up your sales funnels

• Why strategy is so important when setting up effective funnels

• What business owners need to know about their audience before setting up effective funnels

• Lindsay's upside-down sales funnel strategy

• How to ensure people are actually consuming the content within your funnel

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Thanks so much for listening! Don't forget to connect with me and let me know what you would like to hear in future episodes over on Instagram!

For the Show Notes, head over to stripeddogcreative.com/podcast