If your content calendar feels busy but your sales pipeline doesn’t, this episode will recalibrate your entire approach.

Host Jessica Marx sits down with Jasmine Star—entrepreneur, brand strategist, and host of The Jasmine Star Show—to unpack what’s actually working in content marketing for 2025–2026. Together, they break down the difference between content that goes viral and content that drives revenue, and why specificity, consistency, and focus are the new cornerstones of growth.

You’ll learn how to:

• Create content that converts, not just content that gets views.
• Use AI strategically while maintaining your authentic voice.
• Build both a personal brand and a company brand that reinforce each other.
• Operationalize clinician and founder-led content without burning out your team.
• Reframe money and success as tools for freedom, impact, and legacy.

Mini-timeline

• 00:00–02:30 — Why this episode is different and why you’ll want to take notes.
• 03:24–08:15 — Profit vs. popularity: the mindset shift driving results in 2026.
• 08:15–10:20 — Metrics that matter: engagement versus conversion.
• 10:20–14:30 — Trend participation versus trend duplication—how to lead ethically online.
• 14:30–17:10 — Leveraging AI as a strategic partner, not a substitute.
• 17:10–19:45 — Inside Jasmine’s “Mini Jasmine” AI model and her 80/20 creation rule.
• 19:45–23:30 — Building two moats: developing both your personal and business brand.
• 23:30–27:55 — Overcoming content resistance in teams and clinician-based businesses.
• 30:45–38:55 — The high-ticket vs. high-volume model: aligning strategy with audience.
• 38:55–44:20 — The “chocolate-covered broccoli” concept—why good content should taste better than it sounds.
• 44:20–47:25 — The evolution of wealth, optionality, and legacy through entrepreneurship.
• 47:25–49:51 — Full-circle reflections: the impact of connection, community, and authenticity in digital entrepreneurship.

• Download the 2026 Business Planner or at millionsweremade.com
• Follow @millionsweremade on Instagram for frameworks + strategy tips

Instagram: @millionsweremade | @thejessicamarx

Work with Jessica: Tailored Premier

Website: Millions Were Made

Connect with Jasmine:

Website: https://jasminestar.com/

Instagram: @jasminestar

LinkedIn: https://www.linkedin.com/in/jasmine-star/

Jasmine’s mastermind: https://jasminestar.com/mastermind