LeslieAnne Wade has enjoyed a remarkable career in public relations and communications, much of it in the sports space. After working in sports information at the college level, she moved to USA Network, where she handled PR for a variety of events, including the first Ryder Cup to be televised live from Europe. She is perhaps best known for her tenure at CBS Sports, where she rose to the level of Senior Vice President -- the first woman to do so in that division. In a wide-ranging and thoughtful conversation, we discuss her career, the current state of the industry, and the many definitions of "public relations."