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Getting to know Asia’s future consumers
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Manage episode 301838986 series 2580048
Content provided by McKinsey & Company. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by McKinsey & Company or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Asia is the world’s consumption growth engine – miss Asia, and you’ll miss a $10 trillion opportunity over the next decade. Powerful demographic forces are reshaping consumer behavior and causing large shifts in consumption patterns. In this episode, we discuss the consumer trends and segments driving Asia’s growth over the next decade, and how companies and businesses can capture these new segments of Asian consumers.
…
continue reading
Join the conversation with McKinsey leaders - Wonsik Choi, Senior Partner, Korea; Naomi Yamakawa, Partner, Tokyo; and Tiago Devesa, Consultant, Sydney.
See www.mckinsey.com/privacy-policy for privacy information
81 episodes
MP3•Episode home
Manage episode 301838986 series 2580048
Content provided by McKinsey & Company. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by McKinsey & Company or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Asia is the world’s consumption growth engine – miss Asia, and you’ll miss a $10 trillion opportunity over the next decade. Powerful demographic forces are reshaping consumer behavior and causing large shifts in consumption patterns. In this episode, we discuss the consumer trends and segments driving Asia’s growth over the next decade, and how companies and businesses can capture these new segments of Asian consumers.
…
continue reading
Join the conversation with McKinsey leaders - Wonsik Choi, Senior Partner, Korea; Naomi Yamakawa, Partner, Tokyo; and Tiago Devesa, Consultant, Sydney.
See www.mckinsey.com/privacy-policy for privacy information
81 episodes
All episodes
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