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Content provided by Tyson Mutrux. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tyson Mutrux or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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From Setbacks to Scaling: The ZillaMetrics Story Every Lawyer Should Hear
Manage episode 503956064 series 2138740
Content provided by Tyson Mutrux. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tyson Mutrux or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Watch the YouTube version of this episode HERE
Are you a law firm owner looking to scale your business? In this episode of the Maximum Lawyer Podcast, Tyson interviews Matt Burke, the founder of Zilla Metrics, who shares his remarkable journey from a troubled youth to building a successful business helping law firms scale. They discuss law firm marketing, client experience, and operational challenges.
With expertise in helping law firm owners scale, Matt talks about the importance of mapping the client journey. This includes understanding and mastering every interaction a client will have, from looking you up online to closing a case. Mapping the client journey also involves making each step of the process seamless. For example, if someone is getting to know your firm and wants to see if you are a good fit for them, create a quiz funnel on your website. This allows for someone to answer a few quick questions about their situation, leading to that first call.
Matt and Tyson chat about patterns seen in successful law firms. Successful law firms are focused on generating leads and are obsessed with the intake system. Since intake is a crucial part in making money, many successful firms get it right. Their system is easy, quick and uses all the right tools and processes. Another pattern is having a good CRM. Many firms fail because their CRM is not being used by staff or is too complicated. Find a good, simple CRM so your firm can flourish!
Take a listen!
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Tune in to today’s episode and checkout the full show notes here.
Connect with Matt:
863 episodes
Share
Manage episode 503956064 series 2138740
Content provided by Tyson Mutrux. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tyson Mutrux or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Watch the YouTube version of this episode HERE
Are you a law firm owner looking to scale your business? In this episode of the Maximum Lawyer Podcast, Tyson interviews Matt Burke, the founder of Zilla Metrics, who shares his remarkable journey from a troubled youth to building a successful business helping law firms scale. They discuss law firm marketing, client experience, and operational challenges.
With expertise in helping law firm owners scale, Matt talks about the importance of mapping the client journey. This includes understanding and mastering every interaction a client will have, from looking you up online to closing a case. Mapping the client journey also involves making each step of the process seamless. For example, if someone is getting to know your firm and wants to see if you are a good fit for them, create a quiz funnel on your website. This allows for someone to answer a few quick questions about their situation, leading to that first call.
Matt and Tyson chat about patterns seen in successful law firms. Successful law firms are focused on generating leads and are obsessed with the intake system. Since intake is a crucial part in making money, many successful firms get it right. Their system is easy, quick and uses all the right tools and processes. Another pattern is having a good CRM. Many firms fail because their CRM is not being used by staff or is too complicated. Find a good, simple CRM so your firm can flourish!
Take a listen!
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Tune in to today’s episode and checkout the full show notes here.
Connect with Matt:
863 episodes
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Similar to Maximum Lawyer
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Each weekday, Marketplace’s Kimberly Adams makes today make sense along with her Marketplace colleagues, breaking down happenings in tech, the economy, and culture. Because none of us is as smart as all of us.
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continue reading
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The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
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On The Ticket, you'll hear Intercom's Customer Support team in conversation with the customer service leaders, renowned customer experience thinkers, and influential authors who are shaping the field of customer support. Follow The Ticket to get the weekly episodes and sign up for our twice-monthly newsletter bursting with all the insights, trends, tips, and assets your team needs to embrace the future of customer service. https://www.intercom.com/blog/newsletter 🏠 www.intercom.com
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