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Guest Mark Osborne on 13 Key Levers to Improve Your Sale Price

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Manage episode 502430146 series 2864315
Content provided by John & Jessica Martinka and Jessica Martinka. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John & Jessica Martinka and Jessica Martinka or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Mark Osborne is a marketing guru and the author of "Maximize the Multiple," 13 Key Levers to Improve Your Sale Price.

We have a fascinating discussion about some of his 13 levers. One that stood out is what we and others preach - get rid of owner dependency, especially in sales.

Mark divides the levers into categories of what affect they can have on a business' multiple of earnings.

  • Good - .3X-1.5X improvements
  • Best - 1.5X-3X improvements

We couldn't cover all 13 in one episode so expect Mark back in the future.

John Martinka
Jessica Martinka
Contact us via either website or give us a call and be sure to check out our videos

https://nokomisadvisory.com/
https://www.martinkaconsulting.com/

https://www.gddpodcast.buzzsprout.com
https://www.youtube.com/c/JohnAMartinka/videos

425-515-4903

  continue reading

172 episodes

Artwork
iconShare
 
Manage episode 502430146 series 2864315
Content provided by John & Jessica Martinka and Jessica Martinka. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John & Jessica Martinka and Jessica Martinka or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Mark Osborne is a marketing guru and the author of "Maximize the Multiple," 13 Key Levers to Improve Your Sale Price.

We have a fascinating discussion about some of his 13 levers. One that stood out is what we and others preach - get rid of owner dependency, especially in sales.

Mark divides the levers into categories of what affect they can have on a business' multiple of earnings.

  • Good - .3X-1.5X improvements
  • Best - 1.5X-3X improvements

We couldn't cover all 13 in one episode so expect Mark back in the future.

John Martinka
Jessica Martinka
Contact us via either website or give us a call and be sure to check out our videos

https://nokomisadvisory.com/
https://www.martinkaconsulting.com/

https://www.gddpodcast.buzzsprout.com
https://www.youtube.com/c/JohnAMartinka/videos

425-515-4903

  continue reading

172 episodes

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