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Ep 196 | How a Therapist Built an AI Tool to Stop Ghosting Buyers With Kelsey Silver

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Manage episode 517687086 series 3393172
Content provided by Sophia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sophia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If you've ever wondered what buying signals you're missing or how to turn data into an actual story that helps you make better business decisions, this episode will blow your mind. Meet Kelsey Silver, a former marriage and family therapist turned data analytics expert who built an AI tool called Foresight HQ after realizing coaches were literally ghosting people with their credit cards out, ready to buy. With a master's in marriage and family therapy and over a decade in corporate-level predictive analytics, Kelsey breaks down the psychology behind customer journeys in a way that will completely change how you look at your Instagram DMs, email sequences, and sales data.

Here's What We Cover:

  1. Psychological triggers vs. buying signals: what's the difference? The things you do as a business owner to trigger action vs. the signals your customers give when they're ready to buy
  2. Implementation intent: the buying signal everyone misses. Why questions about VAs attending calls or PDF formats are massive red flags that someone has already decided yes
  3. How to sell without actually selling. Kelsey's three-tier affiliate partnership program and why she pays affiliates MORE when they do more work
  4. The 48-hour rule for opening wallets. Why you want people to make their first purchase within 48 hours of joining your list and how to make that happen
  5. Low ticket vs. high ticket: which needs more touchpoints? The counterintuitive truth about why low-ticket offers sometimes need MORE nurturing than high-ticket

... and so a lot more!


Resources:

  continue reading

200 episodes

Artwork
iconShare
 
Manage episode 517687086 series 3393172
Content provided by Sophia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sophia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If you've ever wondered what buying signals you're missing or how to turn data into an actual story that helps you make better business decisions, this episode will blow your mind. Meet Kelsey Silver, a former marriage and family therapist turned data analytics expert who built an AI tool called Foresight HQ after realizing coaches were literally ghosting people with their credit cards out, ready to buy. With a master's in marriage and family therapy and over a decade in corporate-level predictive analytics, Kelsey breaks down the psychology behind customer journeys in a way that will completely change how you look at your Instagram DMs, email sequences, and sales data.

Here's What We Cover:

  1. Psychological triggers vs. buying signals: what's the difference? The things you do as a business owner to trigger action vs. the signals your customers give when they're ready to buy
  2. Implementation intent: the buying signal everyone misses. Why questions about VAs attending calls or PDF formats are massive red flags that someone has already decided yes
  3. How to sell without actually selling. Kelsey's three-tier affiliate partnership program and why she pays affiliates MORE when they do more work
  4. The 48-hour rule for opening wallets. Why you want people to make their first purchase within 48 hours of joining your list and how to make that happen
  5. Low ticket vs. high ticket: which needs more touchpoints? The counterintuitive truth about why low-ticket offers sometimes need MORE nurturing than high-ticket

... and so a lot more!


Resources:

  continue reading

200 episodes

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