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Ep 181 | Marketing at the Beep: Quantity vs. Quality?

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Manage episode 493779303 series 3393172
Content provided by Sophia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sophia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Should you focus on quality or quantity when it comes to social media content?

It's the age-old question that has entrepreneurs stuck in analysis paralysis.

Welcome to Marketing at the Beep, where I answer real voicemails from listeners with practical marketing advice you can implement immediately.

In this episode, I tackle one of the most common social media dilemmas and break down why the answer isn't as simple as picking one side.

We cover:

➡️ Why quality wins 9 times out of 10 (and the psychology behind this approach)

➡️ The one scenario where quantity becomes more important than quality

➡️ The hybrid approach: How different post types serve different purposes

➡️ Three types of posts every business owner needs (authority, growth, and human posts)

➡️ Why posting once a month won't cut it, even with a quality-first approach

➡️ The three critical questions to determine your right social media strategy

➡️ Why focusing only on social media is a big mistake for most business owners

Remember: Social media is just one slice of your marketing pie. If you're not driving revenue through other channels, you're missing out on bigger opportunities.

Have a marketing question?

Leave me a voicemail here: https://www.speakpipe.com/MarketingUnfiltered

  continue reading

181 episodes

Artwork
iconShare
 
Manage episode 493779303 series 3393172
Content provided by Sophia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sophia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Should you focus on quality or quantity when it comes to social media content?

It's the age-old question that has entrepreneurs stuck in analysis paralysis.

Welcome to Marketing at the Beep, where I answer real voicemails from listeners with practical marketing advice you can implement immediately.

In this episode, I tackle one of the most common social media dilemmas and break down why the answer isn't as simple as picking one side.

We cover:

➡️ Why quality wins 9 times out of 10 (and the psychology behind this approach)

➡️ The one scenario where quantity becomes more important than quality

➡️ The hybrid approach: How different post types serve different purposes

➡️ Three types of posts every business owner needs (authority, growth, and human posts)

➡️ Why posting once a month won't cut it, even with a quality-first approach

➡️ The three critical questions to determine your right social media strategy

➡️ Why focusing only on social media is a big mistake for most business owners

Remember: Social media is just one slice of your marketing pie. If you're not driving revenue through other channels, you're missing out on bigger opportunities.

Have a marketing question?

Leave me a voicemail here: https://www.speakpipe.com/MarketingUnfiltered

  continue reading

181 episodes

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