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Episode 196 | Personalization Doesn’t Always Equal Performance

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Manage episode 509296471 series 1497207
Content provided by Marketing Money Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Money Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Josh and John break down why hyper-personalized marketing often overpromises and underdelivers, especially in banking. In this episode, they unpack the real cost of chasing perfect targeting and make the case for broad, clear, and consistent brand messaging.

The post Episode 196 | Personalization Doesn’t Always Equal Performance appeared first on Marketing Money Podcast.

  continue reading

196 episodes

Artwork
iconShare
 
Manage episode 509296471 series 1497207
Content provided by Marketing Money Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Money Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Josh and John break down why hyper-personalized marketing often overpromises and underdelivers, especially in banking. In this episode, they unpack the real cost of chasing perfect targeting and make the case for broad, clear, and consistent brand messaging.

The post Episode 196 | Personalization Doesn’t Always Equal Performance appeared first on Marketing Money Podcast.

  continue reading

196 episodes

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