In this episode of Marketing Major, we are joined by Pete Nguyen, former Creative Director at Berlin Communications and Partner at Sea Change Brewing Co. in Edmonton. We chat about some incredible stories from Pete's career as both a musician and a creative, from playing in punk bands and working with Lady Gaga to creating a short film as part of a marketing campaign for iRobot cleaners. Along the way, we get insight into what it takes to follow your creative ideas through to fruition and how to stand out among the crowded craft beer scene by being true to who you are. So crack a beer, preferably one from Sea Change, and come along for the ride.