95% of your market isn’t buying today. So why are you still selling like they are?

This mini episode of Marketing in the Madness drops the honest truth about the 95/5 Rule and why long-term brand fame beats short-term sales hype every single time!

In this cut from our full conversation, we get into:

👉 Why showing up consistently matters more than pushing harder
👉 How to stay in front of the 95% who’ll buy later
👉 The unfair advantage of brand fame in B2B

This is street-level strategy for marketers who actually want to play the long game and win.

Jennifer Shaw-Sweet
https://www.linkedin.com/in/jennifer-shaw-sweet-7134a56/

Katie Street
https://www.linkedin.com/in/katiestreet/
https://www.instagram.com/streetmate/

Marketing in the Madness
https://www.instagram.com/marketinginthemadness/

Street Agency
https://street.agency/
https://www.instagram.com/street.agency/
https://www.linkedin.com/company/streetagency/