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Mastering Content IP and Strategic Marketing with Brendan Hufford, Founder of Growth Sprints

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Manage episode 469581397 series 3456164
Content provided by Cognism. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cognism or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Loop, host Joe Mclaughlin sits down with Brendan Hufford, Founder of Growth Sprints, to discuss his unique approach to content strategy, naming problems instead of categories, and why "checkbox marketing" is holding companies back. Brendan shares insights on content IP, channel-agnostic marketing, and innovative tactics like the "immortal newsletter" and AI-powered audience analysis. Tune in for actionable strategies and fresh perspectives on how to create marketing that truly resonates.

  continue reading

89 episodes

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iconShare
 
Manage episode 469581397 series 3456164
Content provided by Cognism. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cognism or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Loop, host Joe Mclaughlin sits down with Brendan Hufford, Founder of Growth Sprints, to discuss his unique approach to content strategy, naming problems instead of categories, and why "checkbox marketing" is holding companies back. Brendan shares insights on content IP, channel-agnostic marketing, and innovative tactics like the "immortal newsletter" and AI-powered audience analysis. Tune in for actionable strategies and fresh perspectives on how to create marketing that truly resonates.

  continue reading

89 episodes

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