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Elton John beats the Arctic Monkeys in a battle of the bands: Making Conversations about magic in marketing Count!

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Manage episode 388259001 series 2891512
Content provided by Wendy Harris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wendy Harris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The Magic of Authentic Marketing: with TV magician Ben Hanlin

In this episode, I, Wendy Harris, am talking to magician, comedian, TV presenter and now marketing agency owner, Ben Hanlin to discuss authenticity in marketing.

Ben discusses how he transitioned from performing arts to co-founding a digital marketing agency during the pandemic.

His unique selling point is his authenticity, which he brings into the agency's mission to create engaging content and be 'client obsessed'.

We discuss effective digital marketing strategy, focusing on providing value to the audience, ensuring authenticity, and giving more than selling.

We also touch on strategies for content idea generation and execution, particularly using our favourite channel, LinkedIn.

And just what do we mean when we say Elton John beats the Arctic Monkeys in a battle of the bands?...

01:13 Transition from Magic to Marketing

03:20 The Importance of Understanding Your Audience

08:15 Strategies for Successful Storytelling in Digital Marketing

14:21 The Role of Authenticity and Consistency in Content Creation

21:26 The conversation that counts

21:43 Finding Purpose in Your Work

Other related episodes we'd like you to check out

https://makingconversationscount.com/they-ask-you-answer-marcus-sheridan/

https://makingconversationscount.com/brynne-tillman/

https://makingconversationscount.com/resource-niraj/

https://makingconversationscount.com/using-lazy-marketing-with-al-tepper/

Mentioned in this episode:

Buy my book "Making Conversations Count"

Book on Amazon

How to work with me

Power Up

  continue reading

172 episodes

Artwork
iconShare
 
Manage episode 388259001 series 2891512
Content provided by Wendy Harris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wendy Harris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The Magic of Authentic Marketing: with TV magician Ben Hanlin

In this episode, I, Wendy Harris, am talking to magician, comedian, TV presenter and now marketing agency owner, Ben Hanlin to discuss authenticity in marketing.

Ben discusses how he transitioned from performing arts to co-founding a digital marketing agency during the pandemic.

His unique selling point is his authenticity, which he brings into the agency's mission to create engaging content and be 'client obsessed'.

We discuss effective digital marketing strategy, focusing on providing value to the audience, ensuring authenticity, and giving more than selling.

We also touch on strategies for content idea generation and execution, particularly using our favourite channel, LinkedIn.

And just what do we mean when we say Elton John beats the Arctic Monkeys in a battle of the bands?...

01:13 Transition from Magic to Marketing

03:20 The Importance of Understanding Your Audience

08:15 Strategies for Successful Storytelling in Digital Marketing

14:21 The Role of Authenticity and Consistency in Content Creation

21:26 The conversation that counts

21:43 Finding Purpose in Your Work

Other related episodes we'd like you to check out

https://makingconversationscount.com/they-ask-you-answer-marcus-sheridan/

https://makingconversationscount.com/brynne-tillman/

https://makingconversationscount.com/resource-niraj/

https://makingconversationscount.com/using-lazy-marketing-with-al-tepper/

Mentioned in this episode:

Buy my book "Making Conversations Count"

Book on Amazon

How to work with me

Power Up

  continue reading

172 episodes

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