Confused People Don't Buy... And Neither Do You! | Ep 86
Manage episode 491631374 series 3652544
If you’ve ever stared at a sales page (or a restaurant menu) and walked away empty-handed because it was too much - you already know the #1 sales mistake most business owners make.
In this solo episode, I share a totally unfiltered breakdown of why confused people don’t buy, how that’s played out in my own business, and what I’m doing about it.
Spoiler alter: less is more.
I get into:
- Why offering too many things kills conversions
- How to turn “you get body doubling sessions” into “you get sh*t done”
- What actually makes people buy (it’s not features)
- The 5-offer structure I’m building my entire business around
- A behind-the-scenes look at what makes my membership, Invisible to Influential, a total no-brainer for growth-focused entrepreneurs
This isn’t theory - it’s me unpacking what’s actually working in my business and why clear, emotional, benefit-led messaging beats benefits-and-bullet-points every damn time.
If you want more clients, less confusion, and way more clarity in your sales strategy, you're gonna love this!
----------------------
Visit Maddy's Stan Store
Follow Maddy on Instagram and TikTok
87 episodes