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11 Client Communication Hacks | Gyi Tsakalakis & Jared Jaskot
Manage episode 516076140 series 3407721
Picture a new client on day 17. They signed last week. Their neck still hurts. Their inbox is quiet. The silence makes the story in their head louder. Did the firm forget me?
That moment is where this episode lives. From the first call through the first 30 days and beyond, Brian Glass sits with Gyi Tsakalakis and Abogado Jared Jaskot to map a simple system for better client communication and steadier client engagement. They show how to set client expectations on day one, why a real voice every 30 days calms anxiety, and how a welcome kit or closeout letter can anchor the relationship. You will hear where digital tools help and where they don’t. Chatbot for intake, sure. Automation for reminders and scheduling, yes. But the real wins come from mixing law firm technology with a human check-in that proves you are working the file.
If you care about legal marketing that feels like service, legal practice management that your team can keep, and a client experience that earns five-star reviews, this is your playbook. We cover using SMS over email when it fits, capturing preferences early, routing DMs back into your system, and building evergreen videos that answer common questions without repeating yourself. Keywords you will hear throughout: client communication, client expectations, digital tools, chatbot, automation, and the habits that make a modern practice run.
Recorded at Kaleidoscope 2025 by 8AM (formerly, Affinipay) with Brian, Gyi, and Jared.
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Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.
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Chapters
1. Why Communication Drives Complaints (00:00:00)
2. Meet The Panel And Practices (00:01:20)
3. Define The Firm You Want (00:03:15)
4. Setting Expectations From Day One (00:04:40)
5. Immigration’s Long Timelines And Cadence (00:06:20)
6. PI Intake Scripts And 30‑Day Calls (00:08:20)
7. Multi‑Channel Intake And Conversion (00:12:20)
8. Paid Consults, Bots, And Friction (00:17:14)
9. Digital Retainers And SMS E‑Sign (00:21:24)
10. First 30 Days: Education And Touchpoints (00:24:14)
11. Evergreen Videos And Automation (00:28:14)
12. Long Cases, Social Content As Signals (00:30:54)
13. Monthly Phone Cadence And Pitfalls (00:33:14)
14. Boundaries, Policies, And Scheduling (00:35:54)
15. Access, Gatekeepers, And Deep Work (00:40:14)
16. Post‑Case Touches And Retention (00:44:04)
17. Social DMs, Ethics, And Autoresponders (00:46:54)
18. Speed To Lead And Virtual Reception (00:50:34)
19. AI Receptionists: What Works Now (00:54:14)
243 episodes
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