In this transformative episode of Let’s Talk, Coach Che Marville sits down with sober coach Amy C. Willis to explore the hidden struggles of alcohol use, shame, and self-reclamation. Together, they unpack the unique challenges women face in navigating addiction, perimenopause, and societal pressures from the culture of “mommy wine time” to the silence around mental health.

Amy shares her powerful story of moving through a 15-year addiction, how her father’s struggles shaped her journey, and why she’s redefining recovery for women and LGBTQ+ communities. This conversation dives into the neuroscience of habit formation, the role of shame in keeping us stuck, and how sobriety opens the door to joy, resilience, and deeper connection.

Whether you’re questioning your relationship with alcohol, curious about perimenopause, or seeking new models of healing, this episode offers compassion, science, and hope.

• Amy’s personal journey from alcohol addiction to nine years of sobriety
• Why shame is the silent barrier keeping women from getting help
• How addiction can be understood as habit formation + neuroplasticity
• The impact of alcohol on mental health, mood, and perimenopause symptoms
• The rise of “mommy wine culture” and how it manipulates women
• Coaching vs. 12-step programs: what’s missing and what’s possible
• Building your own support team—from doctors to coaches, therapists, and safe communities
• The importance of reclaiming needs, boundaries, and joy in sobriety

Amy C. Willis is a sober coach, writer, and advocate working primarily with women and LGBTQ+ communities. With nearly a decade of sobriety herself, Amy blends her personal experience with professional training as a coach, yoga and meditation teacher, and EFT practitioner. Her work focuses on helping clients break free from shame, re-pattern habits, and build lives of freedom, resilience, and joy.

• Follow Coach Che Marville: Instagram | Twitter | LinkedIn
• Learn more at coachchemarville.com
• Follow Amy C. Willis: @msamycwillis | youtube: https://youtu.be/7SMI6ZqmiNo

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