In this episode, Adam speaks to reality TV producer Maz Farrelly. Maz has made some of the biggest shows on 3 continents, including Britain’s Got Talent, Dancing with the Stars, Big Brother and Celebrity Apprentice – interviewing 12,000 hopefuls along the way. She now works with businesses to help them make themselves more interesting.

• Why, if you’re ambitious, you have to see everything as a ‘production’
• How your dog produces you to get what it wants
• What ‘white noise’ is, and why it matters
• How to interview well enough to get into the Big Brother house
• Why many of us have become lazy producers, particularly in big companies
• When ‘fine’ isn’t good enough if you want to be the Number 1 Show
• Asking the questions to discover the interesting story in everyone (and how to make a dull person interesting for a TV audience)
• Why you can only last for a week before you ‘leak’
• The power of subverting expectations as a producer
• The recipe for great content on television (and how to play Susan Boyle Bingo)
• The importance of really ‘scratching’ to get to what’s interesting
• Three bits of advice on how to be a great producer and be more interesting
• How to apply this to our business and personal life

Maz is as fascinating as she is funny. We hope you enjoy this wonderfully stimulating conversation with someone who makes everything she does a little more interesting.

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With thanks to our editor Ruth and producer Ross.

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