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Content provided by Legacy, Unscripted! and Russ Katzman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Legacy, Unscripted! and Russ Katzman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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SE01 E027 - Building a Brand in the Swimming Industry | John Mix

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Manage episode 489165538 series 3643324
Content provided by Legacy, Unscripted! and Russ Katzman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Legacy, Unscripted! and Russ Katzman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Legacy Unscripted, host Russ Katzman speaks with John Mix, CEO and co-founder of FINIS Incorporated, about the journey of building a successful swimming gear company. They discuss the origins of the company name, the transition from a hobby to a full-fledged business, and the importance of education in the swimming industry. John shares insights on navigating challenges, particularly during the COVID-19 pandemic, and emphasizes the significance of building strong relationships with customers and partners. The conversation highlights key lessons learned over 32 years in business, including the value of patience and working with good people.

We hope you enjoy!
The Legacy Unscripted Team

#entrepreneurship #swimming #athletetransition #businesslessons #cyclingindustry #performanceenhancement #legacy #leadership #sportsbusiness #businesschallenges #productdevelopment #patentprocess #entrepreneurship #marketdynamics #innovation #partnerships

  continue reading

29 episodes

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iconShare
 
Manage episode 489165538 series 3643324
Content provided by Legacy, Unscripted! and Russ Katzman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Legacy, Unscripted! and Russ Katzman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Legacy Unscripted, host Russ Katzman speaks with John Mix, CEO and co-founder of FINIS Incorporated, about the journey of building a successful swimming gear company. They discuss the origins of the company name, the transition from a hobby to a full-fledged business, and the importance of education in the swimming industry. John shares insights on navigating challenges, particularly during the COVID-19 pandemic, and emphasizes the significance of building strong relationships with customers and partners. The conversation highlights key lessons learned over 32 years in business, including the value of patience and working with good people.

We hope you enjoy!
The Legacy Unscripted Team

#entrepreneurship #swimming #athletetransition #businesslessons #cyclingindustry #performanceenhancement #legacy #leadership #sportsbusiness #businesschallenges #productdevelopment #patentprocess #entrepreneurship #marketdynamics #innovation #partnerships

  continue reading

29 episodes

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