Behind Our Doors #8 - Do The Beach: Where Adventure Meets Beach Vibes
Manage episode 510136422 series 3650329
Sponsored by Intercard!
Sponsored by Alan-1!
Do the Beach introduces a brand new indoor beach-themed inflatable adventure park concept where giant sandcastle slides meet wipeout-style attractions in an immersive environment. Mike Whincup, COO of Do the Beach Franchising, takes us on a behind-the-scenes tour of their first location in North Port, Florida, showcasing how they've created an immersive beach experience without the sand.
• Bright teal branding and beach-themed decor throughout create an immersive environment
• Intelliplay electronic wristbands track guests, monitor jumps, and allow for easy time extensions
• Custom-built Airstream trailer facade serves as the concession stand to enhance the beach atmosphere
• Attractions include a giant sandcastle slide, wipeout challenges, and a ninja wall with octopus theme
• Dooey the Penguin serves as the brand mascot with custom plush toys available for purchase
• Beach Club membership program offers unlimited jumping for just $1 more than a single session
• The park can be built for around $1 million versus $3-5 million for traditional trampoline parks
• Three franchise locations already signed before the first park opened
• Future plans include potential spin-off concepts like mall arcades under the Do the Beach brand
Visit dothebeach.com or follow them on social media to learn more about franchise opportunities or to find a location near you.
Chapters
1. Welcome to Do the Beach (00:00:00)
2. Tour of the Front Area & Check-in (00:07:23)
3. Concessions and Party Rooms (00:15:17)
4. Main Attraction Area Walkthrough (00:23:43)
5. Lighting Effects and Design Philosophy (00:37:05)
6. Interview with Mike: Brand Origins (00:42:15)
7. Franchise Strategy and Market Insights (00:48:24)
8. Community Engagement and Future Vision (00:54:01)
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