I was originally introduced to Todd on TikTok after watching several of his videos. He is the host of the Bad Reputation podcast, a Social Media growth strategist for Beamed Media and I have to say he’s really crushing it on Social Media.

He joins us to share some tips you can leverage social media to grow your brand and business, as well as how to manage bad reviews you may get.

Key Highlights

[01:10] Welcoming Todd

[02:28] Which social media platform should you focus on?

[05:32] Making the right videos for different platforms

[08:31] Incorporating different trends into your niche

[10:55] TikTok for Real Estate

[12:59] How TikTok’s 10-minute video introduction will impact the YouTube landscape

[16:13] Dealing with bad reviews

[24:43] How to improve your live-video presentations

[27:57] Joe shares the behind the scenes of how he started podcasting

[29:37] Connect with Todd

Notable Quotes

● Right now, if you’re not on TikTok, it’s a massive loss for your personal brand or the business that you’re operating.

● Facebook Reels is your quickest and your easiest opportunity to grow on Facebook.

● We typically look for tips and tricks, and hacks, which is great. That’s part of the game. But a lot of the time we’re focussing so hard on those things that we lose the understanding of what our followers want from us.

● One of the big mistakes that people make when they get a negative review is they respond immediately. The response is the last step in a mitigation process when it comes to reputation management.

● If you’re trying to build a business or brand, live video is the best possible way to do it.

Resources

Connect with Todd:

Instagram: https://www.instagram.com/toddcollinsofficial/

More Links; https://linktr.ee/toddcollins
The Lavahot podcast is proudly sponsored by

Rice’s Termite and Pest Control

Matt the Carpet Guy