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In this powerhouse solo episode, Tanya dives deep into the real branding and marketing challenges faced by home service business owners today.
Drawing from her coaching work with service companies, she tackles the biggest pain points holding companies back — from feeling stuck in saturated markets, to not knowing what to post on social media, to feeling weird asking for reviews.
You’ll learn why educating, not just promoting, is key to building a loyal brand following, and how to shift your mindset around visibility and consistency.
Tanya also covers the power of SEO, blogging, and using AI to amplify your content (even if you're not a tech wizard!) — plus insider tips on leveraging platforms like Reddit and Quora to get your brand seen by more people.
If you're ready to stop playing small and start building a brand that attracts, connects, and converts — this episode is your step-by-step guide.
🎯 Key Takeaways:
Why feeling "saturated" is a sign you need a stronger brand, not a reason to quit.
How to educate through social media instead of constantly promoting.
Why you should automate asking for reviews — and how to do it authentically.
How often you should post (hint: you're not annoying people nearly as much as you think!).
What SEO actually means — and simple first steps to get started.
Using AI tools to help with blogging, content ideas, and boosting your website reach.
How Reddit, Quora, and other viral platforms can supercharge your blog traffic.
#HomeServiceMarketing #ServiceBusinessGrowth #BrandingTips #MarketingForServiceBusinesses #WomenInTrades #ServiceBusinessCoach #GrowYourBusiness #AIForSmallBusiness #SocialMediaStrategy #ContentMarketingForServices

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