AI-powered marketing automation is transforming B2B business strategies in 2024, enabling relationship-building workflows that scale without sacrificing personalization. Matt shares actionable insights on leveraging these technologies to revitalize dormant email lists and build integrated brand ecosystems across multiple platforms.
• AI agents and automation platforms revolutionizing LinkedIn-led marketing and cold outreach
• Case study of a SaaS company that doubled activation rates and reached $5M ARR using AI-powered virtual sales agents
• Step-by-step strategies for safely reactivating dormant email lists using micro mailboxes and opt-in funnels
• Combining LinkedIn newsletters, gated content, and multi-platform content distribution for maximum brand reach
• Tips for automated content repurposing across channels without losing the human touch
• The rise of integrated marketing automation stacks that combine CRM, LinkedIn automation, and content production
Connect with me on LinkedIn at Matt Kretzmann. Grab a copy of my book, The LinkedIn Advantage, on Amazon or at thelinkedinadvantagebook.com. And if you're ready to take your LinkedIn game to the next level, join my LinkedIn Pipeline Accelerator Challenge at PipelineAccelerator.co.