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Content provided by Jasravee Kaur Chandra. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jasravee Kaur Chandra or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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134 - Jasravee Kaur Chandra on How Do You Make Content That Converts in Seconds?

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Manage episode 503586696 series 3273085
Content provided by Jasravee Kaur Chandra. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jasravee Kaur Chandra or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

AI assistants don’t list. They recommend. Write content that is the answer — or stay invisible. AI lifts content with clarity, structure, and decision utility. Nothing else. If your page can’t deliver 3 takeaways in 5 seconds, AI won’t lift it.

AI Chooses Winners. Are You One of Them?

AI assistants are not listing options. They are recommending answers. As Jasravee puts it, “If your content can’t be the answer, you’re invisible.”

Why Smart Teams Win

A clinic saw just 0.5% traffic from AI referrals. Yet that tiny trickle converted 23x higher. Why? Because decision-ready content beats raw volume.

3 Rules for AI-Ready Content

• Clarity: “Short decisive lines.”

• Structure: “Summary boxes, bullets, comparison tables.”

• Decision Utility: “Help someone choose now.”

Proof from Brands

Nykaa wins by comparing serums with one-line verdicts. Flipkart earns AI recommendations with clean comparison tables. Healthcare sites that answer “Do I need teleconsult or in-person?” win bookings.

Takeaway

As Jasravee says, “If you can extract three takeaways in five seconds, your page is liftable.” Stop chasing awareness. Prioritize consideration and decision.


  • Please visit Jasravee at https://jasravee.com/

    Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/

    Email Jasravee at [email protected]

      continue reading

    134 episodes

    Artwork
    iconShare
     
    Manage episode 503586696 series 3273085
    Content provided by Jasravee Kaur Chandra. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jasravee Kaur Chandra or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

    AI assistants don’t list. They recommend. Write content that is the answer — or stay invisible. AI lifts content with clarity, structure, and decision utility. Nothing else. If your page can’t deliver 3 takeaways in 5 seconds, AI won’t lift it.

    AI Chooses Winners. Are You One of Them?

    AI assistants are not listing options. They are recommending answers. As Jasravee puts it, “If your content can’t be the answer, you’re invisible.”

    Why Smart Teams Win

    A clinic saw just 0.5% traffic from AI referrals. Yet that tiny trickle converted 23x higher. Why? Because decision-ready content beats raw volume.

    3 Rules for AI-Ready Content

    • Clarity: “Short decisive lines.”

    • Structure: “Summary boxes, bullets, comparison tables.”

    • Decision Utility: “Help someone choose now.”

    Proof from Brands

    Nykaa wins by comparing serums with one-line verdicts. Flipkart earns AI recommendations with clean comparison tables. Healthcare sites that answer “Do I need teleconsult or in-person?” win bookings.

    Takeaway

    As Jasravee says, “If you can extract three takeaways in five seconds, your page is liftable.” Stop chasing awareness. Prioritize consideration and decision.


  • Please visit Jasravee at https://jasravee.com/

    Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/

    Email Jasravee at [email protected]

      continue reading

    134 episodes

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