In this episode of the marketing lab, we talk food marketing and wellbeing with Alice Zaslavsky (Alice in Frames), and Deakin Alumnus, Moreen Kamau (Deliveroo) and Dr Michaela Jackson (RMIT). Food is such a critical part of culture, wellbeing and a good life, yet in the field of marketing we expend a lot of research energy focusing on denial.
So, how do we reframe the discussion to make food and eating a more reflective, joyful and positive experience?
The Marketing Lab is recorded and produced on the lands of the Wurundjeri people of the Kulin nation. We pay our respects to elders past, present, and emerging. We acknowledge Aboriginal and Torres Strait Islander peoples as the First Australians and Traditional Custodians of the land where we live, work, and learn.