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In Series 10, Episode #88, I interview Fionn Barron, co-founder and Chief Customer Officer at Tracworx. Fionn shares his experiences from starting a business as a college project to creating a successful company that tracks returnable transport items like kegs, pallets, and cylinders. The discussion covers the challenges of finding and keeping world-class talent, the impact of the COVID-19 pandemic, and the importance of customer commitment and market pivots. Additionally, the conversation delves into the emotional challenges of entrepreneurship, including imposter syndrome and the importance of maintaining a balance between business goals and integrity.

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Tracworx

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Produced by Jetbooks, Chartered Accountants Ireland.