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Content provided by Pam Didner and Camille Morhardt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pam Didner and Camille Morhardt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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219. Personalized Marketing: How Movable Ink Delivers with AI and Automation

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Manage episode 456405951 series 3297118
Content provided by Pam Didner and Camille Morhardt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pam Didner and Camille Morhardt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of InTechnology, Camille gets into AI and automation in digital marketing with co-host John Gildea, Investment Director at Intel Capital, and guest Vivek Sharma, Co-Founder and CEO at Movable Ink. They talk about how AI has changed digital marketing over the decades, the mechanics of AI marketing, the industries and customers Movable Ink is working with, the possibilities beyond email marketing with AI and automation, Movable’s platforms Studio and Da Vinci, how their AI models build intelligence, the influence of AI on real-time offers and supply chain responses, customer concerns about AI in digital marketing, and more.

Learn more about Intel Capital: https://www.intelcapital.com/

The views and opinions expressed are those of the guests and author and do not necessarily reflect the official policy or position of Intel Corporation.

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 456405951 series 3297118
Content provided by Pam Didner and Camille Morhardt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pam Didner and Camille Morhardt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of InTechnology, Camille gets into AI and automation in digital marketing with co-host John Gildea, Investment Director at Intel Capital, and guest Vivek Sharma, Co-Founder and CEO at Movable Ink. They talk about how AI has changed digital marketing over the decades, the mechanics of AI marketing, the industries and customers Movable Ink is working with, the possibilities beyond email marketing with AI and automation, Movable’s platforms Studio and Da Vinci, how their AI models build intelligence, the influence of AI on real-time offers and supply chain responses, customer concerns about AI in digital marketing, and more.

Learn more about Intel Capital: https://www.intelcapital.com/

The views and opinions expressed are those of the guests and author and do not necessarily reflect the official policy or position of Intel Corporation.

  continue reading

100 episodes

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