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From Broke to a Multi-Million Dollar Law Firm: How Matt Hines Built a Brand That Lasts

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Manage episode 511431371 series 3656710
Content provided by Reed Hansen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Reed Hansen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

🚀 In this episode of Inside Marketing with MarketSurge, host Reed Hansen sits down with Matt Hines, founder of Hines Law — one of Georgia’s most recognized personal injury law firms. But Matt isn’t just an attorney — he’s a serial entrepreneur, marketing strategist, and leader who’s built a high-trust service brand in one of the toughest markets around.

From pounding pavement and hand-placing yard signs to scaling a multi-location law firm, Matt reveals what it reallytakes to grow a business from scratch. You’ll hear how he overcame early financial struggles, avoided burnout, and built a thriving, reputation-driven brand that continues to expand through smart marketing and relentless execution.

💡 What You’ll Learn in This Episode:
• How Matt turned his small solo practice into one of Georgia’s top legal brands
• Why personal connection and face-to-face networking still outperform expensive ads
• How he balances being both a practicing lawyer and a business leader
• Where AI is transforming his firm — and where it still can’t replace human touch
• How podcasting helps elevate trust, visibility, and long-term brand equity
• The simple mindset shift every entrepreneur needs to scale faster: Stay busy.

🎯 Key Highlights:
✅ Turning early financial fear into long-term business discipline
✅ The “80% AI Rule” — where automation wins and where it fails
✅ Why real growth happens when you talk to people, not at them
✅ Using podcasting and media to humanize a professional brand

🎧 Whether you’re a lawyer, founder, or marketer trying to grow smarter, this conversation will light a fire under your business strategy.

📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
If you want automation that feels personal and performs like a team of 10, you’re in the right place.

🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
👉 https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

🔗 Connect with Matt Hines
⚖️ Law Firm: https://hineslaw.org/team/matthew-c-hines/

🎙️ Podcast: https://hinesonair.com

🔗 Useful Links
🌐 MarketSurge Website: https://marketsurge.io

📘 MarketSurge Facebook Page: https://www.facebook.com/profile.php?id=100035121171654

💼 MarketSurge LinkedIn: https://www.linkedin.com/company/marketsurgeio

🐦 MarketSurge on X / Twitter: https://x.com/marketsurging

🎙️ Inside Marketing with MarketSurge Podcast: https://marketsurge.transistor.fm/

  continue reading

71 episodes

Artwork
iconShare
 
Manage episode 511431371 series 3656710
Content provided by Reed Hansen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Reed Hansen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

🚀 In this episode of Inside Marketing with MarketSurge, host Reed Hansen sits down with Matt Hines, founder of Hines Law — one of Georgia’s most recognized personal injury law firms. But Matt isn’t just an attorney — he’s a serial entrepreneur, marketing strategist, and leader who’s built a high-trust service brand in one of the toughest markets around.

From pounding pavement and hand-placing yard signs to scaling a multi-location law firm, Matt reveals what it reallytakes to grow a business from scratch. You’ll hear how he overcame early financial struggles, avoided burnout, and built a thriving, reputation-driven brand that continues to expand through smart marketing and relentless execution.

💡 What You’ll Learn in This Episode:
• How Matt turned his small solo practice into one of Georgia’s top legal brands
• Why personal connection and face-to-face networking still outperform expensive ads
• How he balances being both a practicing lawyer and a business leader
• Where AI is transforming his firm — and where it still can’t replace human touch
• How podcasting helps elevate trust, visibility, and long-term brand equity
• The simple mindset shift every entrepreneur needs to scale faster: Stay busy.

🎯 Key Highlights:
✅ Turning early financial fear into long-term business discipline
✅ The “80% AI Rule” — where automation wins and where it fails
✅ Why real growth happens when you talk to people, not at them
✅ Using podcasting and media to humanize a professional brand

🎧 Whether you’re a lawyer, founder, or marketer trying to grow smarter, this conversation will light a fire under your business strategy.

📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
If you want automation that feels personal and performs like a team of 10, you’re in the right place.

🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
👉 https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

🔗 Connect with Matt Hines
⚖️ Law Firm: https://hineslaw.org/team/matthew-c-hines/

🎙️ Podcast: https://hinesonair.com

🔗 Useful Links
🌐 MarketSurge Website: https://marketsurge.io

📘 MarketSurge Facebook Page: https://www.facebook.com/profile.php?id=100035121171654

💼 MarketSurge LinkedIn: https://www.linkedin.com/company/marketsurgeio

🐦 MarketSurge on X / Twitter: https://x.com/marketsurging

🎙️ Inside Marketing with MarketSurge Podcast: https://marketsurge.transistor.fm/

  continue reading

71 episodes

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