))
S8 Ep21: How Panasonic’s Toughbook Created An Employee Brand Ambassador Program Ft. Birgit Raes
Manage episode 494569971 series 2816827
Content provided by Gordon Glenister. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gordon Glenister or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Birgit Raes a top sales enablement specialist for Panasonic's Toughbook brand shares how they created a really targeted ambassador program with 5 of their existing successful online experts by focusing on 5 key target clients. The razor sharp focus which wasn’t about massive likes or shares but a but about drilling down to 25 accounts across 5 people was so successful that they have 22 meetings booked with this key list of targets. Listen to how they did it. And if you want to connect with Birgit here is her details https://www.linkedin.com/in/thepinkprofessional/
Learn more about your ad choices. Visit megaphone.fm/adchoices
179 episodes
Share
