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EP46: The churn playbook

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Manage episode 495865805 series 2653299
Content provided by Asia Orangio and Kim Talarczyk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Asia Orangio and Kim Talarczyk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Most SaaS founders pay attention to churn, but beneath the surface of a good or bad churn number, many important details are missed.

In this episode of In Demand, Asia and Kim break down the real story behind churn. What the numbers do and don't tell you and how to dig deeper to uncover the patterns driving customer retention (or loss).

From understanding net revenue retention to running effective churn interviews, this is the ultimate primer on diagnosing and solving churn for your SaaS.

Got a question you’d like Asia to unpack on the podcast? Record a voicemail here.

Links:

  continue reading

38 episodes

Artwork
iconShare
 
Manage episode 495865805 series 2653299
Content provided by Asia Orangio and Kim Talarczyk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Asia Orangio and Kim Talarczyk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Most SaaS founders pay attention to churn, but beneath the surface of a good or bad churn number, many important details are missed.

In this episode of In Demand, Asia and Kim break down the real story behind churn. What the numbers do and don't tell you and how to dig deeper to uncover the patterns driving customer retention (or loss).

From understanding net revenue retention to running effective churn interviews, this is the ultimate primer on diagnosing and solving churn for your SaaS.

Got a question you’d like Asia to unpack on the podcast? Record a voicemail here.

Links:

  continue reading

38 episodes

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