This episode is part of our partnership with Cotton Australia, we’re joined by Liz Stott, a cotton grower and the Deputy Chair of Cotton Australia.

She brings a plethora of insights into the industry's innovations, sustainability efforts, and leadership development programs that are defining the Australian Cotton industry.

Then, I have a yarn with Jim Gall, CEO of RB Sellars, to discuss why the iconic Australian workwear brand is now incorporating Australian grown cotton into its garments and why this shift isn't just important for Australian growers, but a larger picture around a more sustainable future.

This episode is in paid partnership with Cotton Australia. Humans of Agriculture retains editorial control of the content.

In this episode, you will hear about:

- The Evolution of Australian Cotton
- Cotton to Market Initiative
- Camp Cotton: Why luxury brands are choosing Aussie cotton.
- RB Sellars & "Australian Made"
- The Power of Storytelling in Agriculture

Chapters:
00:00 Introduction to the Cotton Industry

02:59 Liz Stott's Journey in Cotton Farming

05:54 Innovations in Cotton Farming Practices

09:02 The Cotton to Market Initiative

12:05 Camp Cotton: Bridging Brands and Farmers

15:06 Jim Gault's Perspective on Australian Cotton

17:54 The Role of RB Sellers in Promoting Cotton

21:06 Sustainability and Best Practices in Cotton Farming

23:53 The Future of Australian Cotton in Workwear

26:58 Storytelling in Agriculture and Brand Representation

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