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The 5 Questions Your Homepage Must Answer to Convert Clicks to Clients

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Manage episode 473153681 series 3303699
Content provided by Kate Hejde. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Hejde or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Five Essential Questions Your Homepage Must Answer
Your homepage is more than just a welcome mat; it's a snapshot of your entire business. In this video, we cover five critical questions every homepage needs to answer to convert visitors into ideal clients and rank well on Google. First, make sure your homepage clearly states what you do, followed by defining your audience. Next, distinguish what makes you different and guide visitors on what to do next. Lastly, build trust by showcasing testimonials and social proof. Bonus tips include leveraging SEO strategies and starting with your services or about page if you're stuck.
00:00 Introduction: The Importance of Your Homepage
00:16 Question 1: What Do You Do?
01:07 Question 2: Who Do You Help?
02:25 Question 3: What Makes You Different?
03:04 Question 4: What Should They Do Next?
03:28 Question 5: Why Should They Trust You?
04:14 Bonus Tips and Recap

Follow Dear Kate Brand Strategy on Instagram
Learn more at Howyoupicturedit.com

  continue reading

70 episodes

Artwork
iconShare
 
Manage episode 473153681 series 3303699
Content provided by Kate Hejde. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Hejde or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Five Essential Questions Your Homepage Must Answer
Your homepage is more than just a welcome mat; it's a snapshot of your entire business. In this video, we cover five critical questions every homepage needs to answer to convert visitors into ideal clients and rank well on Google. First, make sure your homepage clearly states what you do, followed by defining your audience. Next, distinguish what makes you different and guide visitors on what to do next. Lastly, build trust by showcasing testimonials and social proof. Bonus tips include leveraging SEO strategies and starting with your services or about page if you're stuck.
00:00 Introduction: The Importance of Your Homepage
00:16 Question 1: What Do You Do?
01:07 Question 2: Who Do You Help?
02:25 Question 3: What Makes You Different?
03:04 Question 4: What Should They Do Next?
03:28 Question 5: Why Should They Trust You?
04:14 Bonus Tips and Recap

Follow Dear Kate Brand Strategy on Instagram
Learn more at Howyoupicturedit.com

  continue reading

70 episodes

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